A debut author. A provocative title. And a campaign that made people stop — on the street, on social media, and in bookshops across India.

Suniel Shetty spreads the F?@k Knows love. 2013

Abhishek Kapoor - “F?@k Knows is a fun book by my mad friend. Go get it.”

Rahul Bose - “May Shailendra have the same luck as he did with a new ball!”

Rishab Joshi - “Planning to get all enlightened with F?@k Knows this afternoon.”

Rohit Roy - “What Raju gave us on film with 3 Idiots, Shailendra gives us in print thru F?@k Knows. Irreverent, but totally relevant!”

Salim Merchant - “Go get it!”

Sanjay Suri - “Finally, you got it out :) I will order my copy.”

Suhel Seth - “Interesting book by my friend Shailendra Singh.”

Yuvraj Singh at the Bombay Gymkhana book launch for F?@k Knows.

Cricketer of the Millenium, Kapil Dev and Rupa CEO, Kapish Mehra at the Delhi book launch of Shailendra Singh’s F?@k Knows.

Shailendra Singh interviewed at the book launch in Chandigarh.

Shailendra Singh speaks to journalists and book lovers at the Reader’s Paradise, Indore.

Kapil Dev supports Shailendra Singh at the Delhi F?@k Knows book launch. The Pioneer. March 2013. Read Article →

“Shailendra's book is a masterpiece of one-liners.” Business India book review. April 2013.

“Singh is known for thinking out of the box and employing disruptive innovation to break away from the clutter. F?@k Knows falls perfectly in line on that count.” Financial Express book review, Feb 2013. Read Article →

Yuvraj Singh, Rohit Roy, Cyrus Broacha, Kiran More, Manav Goel show up for Shailendra Singh at the Bombay Gymkhana book launch and celebratory F?@k Knows Cup. Midday, March 2013.

Sohail Khan celebrates the #1 bestselling success of F?@k Knows in Mumbai. See More Photos →